We’re all familiar with the process when it concerns the Oculus Storefront and its strict curation. This is what ensures the quality of games and experiences top-quality and stops oculus rift game design poor-quality apps from sliding through the gaps. This also makes it difficult for independent developers to release their VR content on the Oculus platform.
To address this issue, Oculus recently introduced a brand new program called “App Lab” to give independent developers an official space to share their VR content without going through the rigorous curation process of the Oculus storefront. The App Lab is similar to the standard Oculus storefront in that you can browse and download apps the same way you would on a traditional storefront, but it’s not as curation-driven.
If your app is successful in the App Lab it could be promoted to the Oculus Storefront and gain more exposure and reach a wider audience. However this isn’t solely based on the number of downloads, but also on things like retention metrics as well as long-term profits, the development team, etc.
If you’re looking to explore the entire range of Oculus Quest apps, we recommend you to enable developer mode on your Meta headset and test out App Lab. There are lots of fun games and experiences to be found, including some well-known non-games such as Tilt Brush, which turns your headset into an immersive art studio. There are a lot of cool VR media apps such as Quill Theater, which showcases incredible community-created films and animations.
